Pearson Toyota

12978 Jefferson Avenue Newport News, VA 23608

Check Out Our Inventory

2026 Toyota Prius OVERVIEW Overview Icon

2026 Toyota Prius in Newport News

“Modern look. Dynamic feel. Limitless possibilities.” —Toyota.com

Get Current Pricing*
  • 2.0L 4-Cylinder Hybrid
  • Wireless Apple CarPlay® * compatibility
  • 23.8 cu. ft. of cargo space with seats up *
  • Hill Start Assist Control (HAC) *
2026 Toyota Prius Main Img

Pearson Toyota, located near Newport News, stands out in the automotive market due to its exceptional customer service, comprehensive inventory, and commitment to providing a superior shopping experience. The dealership prides itself on having a knowledgeable and friendly sales staff who prioritize customer needs and satisfaction. This ensures a no-pressure, transparent buying process where customers feel valued and informed. Pearson Toyota's extensive inventory includes many vehicles for diverse preferences and budgets, such as the 2026 Toyota Prius. From fuel-efficient sedans to spacious SUVs and powerful trucks, it is easier for customers to find their ideal car without compromising.

2026 Toyota Prius MODELS

  • Prius LE

    Prius LE

  • Prius XLE

    Prius XLE

  • Prius Nightshade Edition

    Prius Nightshade Edition

  • Prius Limited

    Prius Limited

Toyota Prius Dealer in Newport News

Toyota PERFORMANCE Performance Icon

2026 Toyota Prius performance

Dynamic Handling

With a low center of gravity, Prius is designed to perform. Feel its nimble handling in every turn and stability during acceleration and braking, for a drive that’s all-around confident.

2026 Toyota Prius performance

Impressive Power

Prius features a powerful hybrid engine: Underneath the hood is a fifth-generation Toyota Hybrid System with up to 196 net combined horsepower, resulting in an impressive 0-60 mph of 7.0 seconds * for AWD models.

2026 Toyota Prius performance

Drive Modes

EV Mode * runs solely on battery power at low speeds for short distances. Power Mode sharpens acceleration; ECO Mode helps maximize fuel efficiency; and Normal Mode blends fuel economy with performance.

2026 Prius APPEARANCE Appearance Icon

2026 Toyota Prius Appearance Main Img
2026 Toyota Prius appearance

Bold, Striking Design

Smooth curves and sharp details highlight Prius’ modern appeal and do more than create an aerodynamic advantage—they leave you with a sleek silhouette that looks good from any angle.

2026 Toyota Prius appearance

Distinctive Headlights and Taillights

Prius’ captivating front-end design is defined by slim LED headlights, while the rear features a light bar between the taillights to finish off its clean look.

2026 Toyota Prius appearance

Fixed Glass Roof

Enjoy the view. Pull back the sunshade on the available glass roof and brighten up the cabin.

One of the key advantages of shopping at Pearson Toyota near Newport News is the attractive finance specials they offer. Understanding that purchasing a vehicle is a significant investment, the dealership provides various financing options with competitive interest rates and flexible payment plans. This makes it more feasible for customers to afford their desired vehicles. Pearson Toyota's commitment to making the car-buying process as seamless and enjoyable as possible sets them apart from other dealerships. Stop by today for an extensive test drive of the 2026 Toyota Prius or any other model you're interested in; we look forward to serving you!

Toyota Prius COMFORT Comfort Icon

2026 Toyota Prius comfort

Inviting Interior

Feel inspired every time you enter your Prius. Its modern design centers around you and features stylish details that elevate the driving experience.

2026 Toyota Prius comfort

60/40 Split Fold-Down Rear Seats

Fold down either side of Prius' 60/40 rear seats to adapt to what you’ve got. Fold them both down to maximize space, and you'll be surprised at how much you can bring along for the ride. *

2026 Toyota Prius comfort

Illumination Notification

This available stylish interior accent illuminates as a subtle cue to the driver when a preceding vehicle begins to move from a stop.

2026 Toyota Prius comfort

Qi Wireless Charging and USB Ports

Simply place your Qi-compatible device in the charging slot to wirelessly charge up while on the go. * And for more versatility and added convenience, Prius comes with six USB-C ports * so you can connect and power up a variety of devices.

2026 Toyota Prius comfort

JBL® Premium Audio System

Immerse yourself in quality sound with Prius’ available JBL® * Premium Audio system. This 8-speaker audio system provides phenomenal sound that amplifies every drive.

2026 Toyota Prius comfort

Remote Connect

Prius is up to speed with the latest tech. With an active Remote Connect trial or subscription, * you can start the engine, lock/unlock doors and locate your vehicle using the Toyota app * through your compatible smartphone or smartwatch. 1-year trial included on select grades. 4G network dependent.

2026 Toyota Prius SAFETY & WARRANTY Safety Icon

Basic Warranty 3 years/36,000 miles • Powertrain Warranty 5 years/60,000 miles • Rust-Through Warranty 5 years/unlimited miles • Hybrid (HV) Battery Warranty 10 years/150,000 miles

2026 Toyota Prius Safety Main Img
2026 Toyota Prius safety

Blind Spot Monitor With Rear Cross-Traffic Alert

Blind Spot Monitor (BSM) * warns you when a vehicle in the next lane enters Prius’ blind spot on either side. When you’re in reverse, Rear Cross-Traffic Alert (RCTA) * helps detect vehicles approaching from either side, warning you with side mirror indicators and an audio tone.

2026 Toyota Prius safety

Integrated Backup Camera

Put Prius in reverse, and the standard backup camera * automatically activates to help show you what’s behind your vehicle on the available 12.3-in. multimedia display.

2026 Toyota Prius safety

Safe Exit Alert

By using radar sensors inside the rear bumper, Safe Exit Alert (SEA) * helps detect approaching vehicles from the rear. If the system determines that there may be a collision with a door opening, it will provide an audible alert, as well as a visual alert that will appear on the side mirrors.

Pearson Toyota's dedication to customer service extends well beyond the initial sale. Their state-of-the-art service center, staffed by certified technicians, offers complete maintenance and repair services to keep vehicles running smoothly. From routine oil changes to more complex repairs, Newport News customers can trust that their vehicles are in expert hands. The dealership's substantial inventory means that there is always a wide selection of vehicles in stock, such as the powerful 2026 Toyota Prius, reducing wait times and allowing customers to drive away in their new cars sooner. This comprehensive approach to sales and service, combined with a highly skilled and approachable sales staff, makes Pearson Toyota a preferred choice for car shoppers seeking quality and reliability.

Check Out Our Inventory

Disclaimers