Pearson Toyota, located near Williamsburg, stands out in the automotive market due to its exceptional customer service, comprehensive inventory, and commitment to providing a superior shopping experience. The dealership prides itself on having a knowledgeable and friendly sales staff who prioritize customer needs and satisfaction. This ensures a no-pressure, transparent buying process where customers feel valued and informed. Pearson Toyota's extensive inventory includes many vehicles for diverse preferences and budgets, such as the 2018 Toyota Yaris. From fuel-efficient sedans to spacious SUVs and powerful trucks, it is easier for customers to find their ideal car without compromising.
One of the key advantages of shopping at Pearson Toyota near Williamsburg is the attractive finance specials they offer. Understanding that purchasing a vehicle is a significant investment, the dealership provides various financing options with competitive interest rates and flexible payment plans. This makes it more feasible for customers to afford their desired vehicles. Pearson Toyota's commitment to making the car-buying process as seamless and enjoyable as possible sets them apart from other dealerships. Stop by today for an extensive test drive of the 2018 Toyota Yaris or any other model you're interested in; we look forward to serving you!
The 2018 Yaris is all about character—new features and style that offer you everything you need, and nothing you don’t.
The available LED Daytime Running Lights (DRL) on Yaris feature an accent light bar to brighten things up a bit.
Available 16-in. wheels add to the car's sporty upgrade-with clever dark accents that help you get to where you're going in style.
Available 16-in. wheels add to the car's sporty upgrade-with clever dark accents that help you get to where you're going in style.
The available LED Daytime Running Lights (DRL) on Yaris feature an accent light bar to brighten things up a bit.
Among the many recent upgrades, the refreshed dashboard is now cleaner and more intuitive than ever on Yaris.
Drive with total ease and in total style in Yaris, nestled comfortably in its fabric-trimmed seats.
Standard Entune™ Audio 6.1-in. touch-screen display with USB and Bluetooth connectivity helps get you to where you're going more conveniently and intuitively. This handy feature with all of its capabilities, like advanced voice recognition, make it feel like there's always a friend to guide you along your ride.
Available Entune™ Audio Plus With Connected Navigation App helps you find your way from A to B much more conveniently. It comes Equipped with Scout® GPS Link APP, allowing you to pair your smartphone for turn-by-turn directions.
With standard integrated Bluetooth® technology, you can make and take calls and enjoy music without ever touching your phone.
When you're in reverse, the standard integrated backup camera offers you a helpful view of what the camera detects from behind your Yaris.
Using an integrated camera and laser or radar to help detect other vehicles in front of you, the Pre-Collision System (PCS) can prompt you to take action using audio and visual alerts if it determines a frontal collision is likely. If you notice the potential collision and apply the brakes, PCS may apply additional force using Brake Assist. If you don’t brake in time, PCS may automatically apply the brakes for you, helping to minimize the likelihood of a frontal collision or reduce its severity.
Under certain circumstances, Lane Departure Alert (LDA) is designed to detect lane departure on roads with clear markings. LDA only activates when you’re traveling at a speed of 32 mph or faster. When you hear and see the alert, after carefully checking the road around you, you should safely direct your vehicle back to the center of your lane.
Automatic High Beams (AHB) is a safety system designed to help you see more clearly at night—without blinding other drivers. Designed to activate at speeds above 25 mph, AHB relies on an in-vehicle camera to help detect the headlights of oncoming vehicles and taillights of preceding vehicles, then automatically toggles between high and low beams accordingly to provide the appropriate amount of light. By using high beams more frequently, the system may allow earlier detection of pedestrians and obstacles.
Yaris has nine airbags, which include a driver and front passenger Advanced Airbag System, driver and front passenger seat-mounted side airbags, a driver knee airbag, driver and front passenger seat-cushion airbags, and front and rear side curtain airbags.
Travel safely with more peace of mind. Yaris comes standard with this suite of six advanced safety features designed to help keep you out of harm’s way. The system includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology® (SST).
Find new adventures without worry. Toyota is devoted to safety and dependability, and proper vehicle maintenance is important to both. That's why we include a no cost maintenance plan with the purchase or lease of every new Yaris for two years or 25,000 miles, whichever comes first. 24-hour roadside assistance is also included for two years and unlimited miles.
Advanced technology fits perfectly in the new subcompact 2018 Toyota Yaris. Showing off a dynamic refresh in front and rear design and many added standard features, the 2018 Yaris offers far more than just a fun character. Choose between a 3-door sedan or a 5-door hatchback body style to best match the needs of your lifestyle. Eight complimentary colors make up the Yaris palette, two of which are brand new for 2018. Toyota once again brings style, performance, and advanced technology together in a smart and fuel-efficient package. Equipped with sophisticated active safety features specially designed to prevent an unfortunate occurrence, the new Yaris includes Vehicle Stability Control, Traction Control, Anti-Lock Brakes, Forward-Collision Warning, Electronic Brake-Force Distribution, Brake-Assist, and Lane Departure Alert. With safety features truly built around you, the intelligent new Yaris also features a cabin pillowed in airbags and the convenience of automatic high-beam headlights. Estimated fuel economy ranges from 30-mpg city to 36-mpg highway making any jaunt practical. The 1.5-Liter 4-Cylinder engine is coupled to a five-speed manual gearbox with a four-speed automatic available as standard on the LE model trim. Toyota reliable, the 2018 Toyota Yaris refines your driving confidence.
Pearson Toyota's dedication to customer service extends well beyond the initial sale. Their state-of-the-art service center, staffed by certified technicians, offers complete maintenance and repair services to keep vehicles running smoothly. From routine oil changes to more complex repairs, Williamsburg customers can trust that their vehicles are in expert hands. The dealership's substantial inventory means that there is always a wide selection of vehicles in stock, such as the powerful 2018 Toyota Yaris, reducing wait times and allowing customers to drive away in their new cars sooner. This comprehensive approach to sales and service, combined with a highly skilled and approachable sales staff, makes Pearson Toyota a preferred choice for car shoppers seeking quality and reliability.